How many people are really listening?

By Mike Janssen, Scanning The Dial
Posted December 16, 2009
Hello, readers of my poor neglected blog. Apologies for not having posted for some time, but the usual deadlines have kept me away. Let’s jump right back in, though, with a look at a new way of measuring radio’s audience that is affecting all formats, including classical.
People [...]

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42 Million Americans Listen to Radio Weekly on Digital Audio Platforms

The complete study, The Infinite Dial 2009: Radio’s Digital Platforms, is available at the following link: Infinite Dial 2009 Presentation
The following excerpt comes from the April 24, 2009 edition of the RESEARCH BRIEF as provided by THE CENTER FOR MEDIA RESEARCH:
The latest study by Arbitron and Edison Research shows continued growth in usage and ownership of various forms [...]

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Station Audiences Reach All-Time High

BKR: Here’s an encouragaging report from the new NPR President about the overall audience performance for NPR affiliates in the Fall of 2008…
From Vivian Schiller, NPR President & CEO
I’m pleased to share some exciting news with you. At a time when all of our economics are under increasing pressure, it is affirming to know that [...]

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Charlotte Radio Rankings, Charlotte Observer, Jan 2009

“Huge surge for Davidson College’s classical music voice”
Mark Washburn, The Charlotte Observer
January 25, 2009
Click the link below to see how local radio stations performed in the latest Arbitron rankings, listeners 12 and older, for the fall quarter.
http://www.charlotteobserver.com/business/story/493776.html

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